What is SEO?
SEO Means search engine optimization or search engine optimizer.
Search engine optimization(SEO) is a methodology of techniques, strategies, and tactics used to increase the amount of visitors to a website by obtaining a high-ranking placement in the search results page of a search engine (SERP) -- including Google, Bing, Yahoo and other search engines.
It is Simply practice for Internet users to not click through pages and pages of search results, so where a site ranks in a search is essential for directing more traffic toward the site. The higher a website naturally ranks in organic results of a search, the greater the chance that site will be visited by a user.
Search Engine Optimisation or SEO is the simple activity of ensuring a website can be found in search engines for words and phrases relevant to what the site is offering. In many respects it's simply quality control for websites. Having said that, if there was ever an industry that was little understood by outsiders it's SEO.
SEO majorly two Types;
1. On-Page SEO
2. Off-Page SEO.
Optimization done on a web page may involve some technical knowledge of HTML and related code.
How Do I Get Links?
Links are important but don't confuse quality with quantity and don't think about links in isolation from your content. It's Importent to understand that having great content Large Scale increases your chances of securing natural links from quality relevant pages. These links will help you the most.
In simple language if you have something worth linking to you might secure links worth having. Great sites don't link to poor quality content, why would they?
People use to material keywords to manipulate search engines at that time, resulting in banning few major publications. Search engines like Alta-vista changed their algorithm to fight such black hat methods.
As the time has progressed, search engines have evolved and today the biggest search engines like Google, Yahoo and Bing has several factors to rank a website in search results. These factors have made SEO to be Hard and competitive.
Google being the most popular search engine has changed the way SEO works. Some people from SEO industry calls it the Google SEO.
SEO nowadays has become highly competitive due to a large number of people are writing and submitting content in all forms (text, pictures and videos.) This has made it difficult for beginners to rank a new website in first few pages of search results.
SEO industry is one of the biggest industry right now, and there are many job opportunities in it.